There was apparently some kind of mix-up that caused there not to be a word for yesterday.

Execrable \EK-sih-kruh-buhl\, adjective:

1. Deserving to be execrated; detestable; abominable.
2. Extremely bad; of very poor quality; very inferior.

His human-rights record was abysmal. His relations with Washington were adversarial. He rivaled Zimbabwe’s execrable Robert Mugabe for the title “Africa’s Saddam.”
— James S. Robbins, “The Liberian Opportunity”, National Review, July 8, 2003

For while agents and editors often misunderstand their market and sometimes reject good or even great works, they do prevent a vast quantity of truly execrable writing from being published.
— Laura Miller, “Slush, slush, sweet Stephen”, Salon, July 25, 2000

Any theatergoer who has ever felt the urge to murder an actor for an execrable performance should get a kick out of two backstage mysteries that do the deed with a nice theatrical flourish.
— Marilyn Stasio, review of The Gold Gamble, by Herbert Resnicow and Death Mask, by Jane Dentinger, New York Times, October 30, 1988

The decision to level the ancient cathedral is described candidly by one latter-day authoritative guidebook as having demonstrated “execrable taste.”
— Dick Grogan, “Pillars speak out to save cathedral”, Irish Times, June 11, 1997

Execrable derives from Latin exsecrabilis, execrabilis, from exsecrari, execrari, “to execrate, to curse,” from ex-, “out of, away from, outside of” + sacer, “sacred.”

Dictionary.com Entry and Pronunciation for execrable

Considering the ridiculously heavy rotation these commercials got, the sheer annoyance of the character and the oversaturation of him, these commercials surely qualify as execrable. I don’t know how this comes up on a search for the word though.

The link-a bus is coming, and everybody’s jumpin’…

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